Home
Featured Posts
Recent Examples
Recent Original Essays
Recent Research & Data
Recent Tech News
Browse all by category
Browse all by tag
Contact
About
Covering the intersection of marketing, customer experience and new technology.
What's Next is Everything
innovation news, stats, examples and points of view
Archive by category
Examples
Jun 2, 2025
AI Got a Promotion: How U.S. Bank Let Tech Shape Its Latest Campaign
Jun 2, 2025
May 31, 2025
Lowe’s Just Gave Its Associates AI Superpowers
May 31, 2025
May 30, 2025
Perks, Promos, and Pro Users: Perplexity’s Take on Search Monetization
May 30, 2025
May 29, 2025
UBS Gives Its Analysts an AI Clone—Accent (Almost) Included
May 29, 2025
May 28, 2025
TikTok Gives Merchants a Smart Sidekick
May 28, 2025
May 27, 2025
Eurovision, Dragons, and Red Bull: AR Filters Get a May Makeover
May 27, 2025
May 24, 2025
R/GA tests new Google AI models for Moncler
May 24, 2025
May 23, 2025
A Voice from the Past, Powered by AI, Drives Stellantis’ Patriotic Push
May 23, 2025
May 22, 2025
Coke’s AI Agent Dishes Out 828,000 Coupons—Hold the Human
May 22, 2025
May 22, 2025
Klarna's CEO Didn't Show Up—But His AI Twin Did
May 22, 2025
May 21, 2025
Newman’s Own Hits Fast-Forward With GenAI
May 21, 2025
May 20, 2025
When the Pope in a Puffer Jacket Sings, You Might Learn Something
May 20, 2025
May 19, 2025
When Shopping Bots Take the Wheel, Walmart Wants a Front Seat
May 19, 2025
May 17, 2025
Shop 'Til Your Avatar Drops: Roblox Ties Real-World Retail into Virtual Play
May 17, 2025
May 16, 2025
Fizzion Statement: Coca-Cola’s AI Makes Sure the Logo Stays in Line
May 16, 2025
May 12, 2025
From Copilots to Colleagues: Agentic AI Gets Down to Business
May 12, 2025
May 10, 2025
Bye-Bye Billable Hours? Sorrell Bets Big on Output in the Age of AI
May 10, 2025
May 9, 2025
Lowe’s Launches AI Sidekick for Store Associates
May 9, 2025
May 8, 2025
From Runway to Render: How Zalando’s AI Models Are Redefining Fashion Marketing
May 8, 2025
May 6, 2025
If This, Then Brand: Landor’s AI Playbook for the Future
May 6, 2025
May 5, 2025
Built for Bots: Inside the First Agentic-First Agency
May 5, 2025
May 1, 2025
Welch’s Uses AI to Freshen Up Lunchbox Notes
May 1, 2025
Apr 30, 2025
Ammunition Fires Up Venture Studio for Startups and Agencies
Apr 30, 2025
Apr 30, 2025
Chipotle Gets Spicy in the Metaverse for Cinco de Mayo
Apr 30, 2025
Apr 24, 2025
Microsoft used GenAI for a new ad, and no one noticed
Apr 24, 2025
Apr 21, 2025
More marketers put content - and quality control - in the hands of AI
Apr 21, 2025
Apr 18, 2025
L’Oréal’s Gen AI Lab Speeds Up Beauty Content
Apr 18, 2025
Apr 11, 2025
All Aboard the Time Machine: AR Gets on the Bus in Beijing
Apr 11, 2025
Apr 10, 2025
When AI Curates the Buy: Butler/Till’s Shortcut to Smarter PMPs
Apr 10, 2025
Apr 9, 2025
From “Good Dog” to “VIPP”: How PetSmart’s AI Loyalty Strategy Fetches Results
Apr 9, 2025
Apr 8, 2025
From 40 Days to 4 Hours—How Jellyfish’s AI Agents Are Rewiring Media Buying
Apr 8, 2025
Apr 7, 2025
“Talk to the Bot, Get the Job” — Monks’ AI Recruiter Is the New Interview Gatekeeper
Apr 7, 2025
Apr 4, 2025
From Cable to Creator: QVC Slides into TikTok’s DMs
Apr 4, 2025
Apr 1, 2025
Authenticity Boarding Now: Icelandair’s Anti-AI Ad Flight
Apr 1, 2025
Mar 31, 2025
Meet Liz 2.0 — Skinny Mobile’s AI Spokes-Clone With a Sense of Humor
Mar 31, 2025
Mar 28, 2025
Bad View? Have a Brew: Coors Light Turns AI into a Beer Delivery System
Mar 28, 2025
Mar 25, 2025
Fizz Boom Pow: Mentos Weaponizes Its Brand in Fortnite
Mar 25, 2025
Mar 24, 2025
Scan, Watch, Buy: How Mondelez Turned CTV into a Snackable Checkout
Mar 24, 2025
Mar 24, 2025
Dr. Martens Taps AI to Lace Up Customer Identity
Mar 24, 2025
Mar 24, 2025
Walmart Builds a Universe—Literally—Inside Minecraft
Mar 24, 2025
Mar 24, 2025
How American Eagle’s AI Ads Are Driving Gen Z IRL
Mar 24, 2025
Mar 21, 2025
Big Macs and Blocky Worlds: McDonald’s Mines New Ground with Minecraft
Mar 21, 2025
Mar 21, 2025
Hutty Madness: Pizza Hut’s AI Sidekick Serves Hot Takes and Hotter Deals
Mar 21, 2025
Mar 19, 2025
Puma’s AI-Generated Ad: A New Playbook for Creativity?
Mar 19, 2025
Feb 28, 2025
NHL Officials Get a High-Tech Assist from Apple Watch
Feb 28, 2025
Feb 28, 2025
Walmart Levels Up: Shopping in a Video Game?
Feb 28, 2025
Feb 27, 2025
Chipotle Rolls Up Sustainability with Roblox and Free Burritos
Feb 27, 2025
Feb 25, 2025
AI-Powered Pitches: How One CEO Used ChatGPT to Build a Winning Proposal
Feb 25, 2025
Feb 24, 2025
Laura Mercier Brings Beauty Shopping to Apple Vision Pro
Feb 24, 2025
Feb 20, 2025
Crazy Water and TRG Promote Dry January with an AI-generated Cowboy
Feb 20, 2025
Feb 19, 2025
AI-Powered Orders: Yum Brands Bets Big on Automation
Feb 19, 2025
Feb 17, 2025
The NBA’s Vision Pro App Brings Miniature Basketball to Your Table
Feb 17, 2025
Feb 14, 2025
AI in Ads: The Hits and Misses, According to Humans
Feb 14, 2025
Feb 14, 2025
Metaverse Marketing: The Top 5 Brand Plays Right Now
Feb 14, 2025
Feb 12, 2025
Google’s Gemini AI Flubs a Super Bowl Ad—And Exposes AI Marketing Risks
Feb 12, 2025
Feb 12, 2025
Panadol Uses AI to Make Its Ads More Inclusive—And It’s Paying Off
Feb 12, 2025
Feb 11, 2025
Perplexity’s $1M Tweet Scores Big During the Super Bowl
Feb 11, 2025
Feb 11, 2025
AI Animation Makes a Chilling Gun Safety Plea
Feb 11, 2025
Feb 10, 2025
Bill Murray Wants Your Help—Yahoo’s Super Bowl Email Stunt
Feb 10, 2025
Feb 10, 2025
Prime Video’s AI Playbook: Helping Fans Grok the Inside Game
Feb 10, 2025
Feb 9, 2025
AI on the High Seas: Holland America’s Super Bowl Bet on Generative Tech
Feb 9, 2025
Feb 6, 2025
How the NFL is Using Creators to Go Global
Feb 6, 2025
Feb 5, 2025
AR Filters Take Over: January’s Best Branded Activations
Feb 5, 2025
Feb 4, 2025
The Beatles, AI, and a Grammy: "Now and Then" Makes History
Feb 4, 2025
Feb 2, 2025
Google AI Helps Artist Remix Tradition
Feb 2, 2025
Jan 31, 2025
WPP’s AI Playbook: Less Hype, More Smart Decisions
Jan 31, 2025
Jan 31, 2025
Dentsu Taps Adobe’s AI Power: A Smarter Content Supply Chain
Jan 31, 2025
Jan 28, 2025
Cineverse Leans on AI for Content Discovery
Jan 28, 2025
Jan 27, 2025
Just Salad’s AI: Your New Lunch Wingman
Jan 27, 2025
Jan 27, 2025
HUGO BOSS launches AI-generated models with video
Jan 27, 2025
Jan 16, 2025
Driving the Future: Mercedes-Benz’s AI Revolution
Jan 16, 2025
Dec 23, 2024
QR Code Wrapping Paper: Clash Royale’s Holiday Twist
Dec 23, 2024
Dec 20, 2024
AI and Live Action Unite in Tool's Latest Spec Spot
Dec 20, 2024
Dec 18, 2024
Spicing Up the Holidays: Wendy's Roasty Ornament Campaign
Dec 18, 2024
Dec 13, 2024
Adobe and Brandtech Team Up to Elevate AI-Powered Marketing
Dec 13, 2024
Dec 12, 2024
AI Yule Log: Holiday Tradition Meets Hilarious Chaos
Dec 12, 2024
Dec 11, 2024
Generations Collide via GenAI in new ad for Snoop and Dre's Still G.I.N.
Dec 11, 2024
Dec 6, 2024
Spotify Wrapped 2024: Now with AI Hosts and Personalized Podcasts
Dec 6, 2024
Dec 3, 2024
Step Into Walmart’s Virtual Wonderland: Immersive Shopping, and Holiday Cheer
Dec 3, 2024
Dec 2, 2024
Meet Daisy: The AI Granny Outsmarting Scammers
Dec 2, 2024
Dec 2, 2024
Amazon reveals immersive shopping for the holidays
Dec 2, 2024
Nov 29, 2024
PepsiCo Expands Multi-year Partnership with EA Sports
Nov 29, 2024
Nov 27, 2024
Warner Bros. Discovery Launches Personalized Scooby-Doo Collectibles
Nov 27, 2024
Nov 26, 2024
Sony Levels Up with In-Game Ads
Nov 26, 2024
Nov 22, 2024
BOSS Unveils Immersive Holiday Shopping Experience
Nov 22, 2024
Nov 19, 2024
Meet FACTS: ESPN’s AI Bot Bringing Sports Analytics to SEC Nation
Nov 19, 2024
Nov 18, 2024
How Pernod Ricard is Redefining Work with AI
Nov 18, 2024
Nov 15, 2024
Coca-Cola continues its deep dive into GenAI with new Holiday TV spots
Nov 15, 2024
Nov 12, 2024
Scoring Big: How AI-Powered CTV Ads Are Changing Live Sports Marketing
Nov 12, 2024
Nov 7, 2024
How Taco Bell's AI Boosts Sales One Byte at a Time
Nov 7, 2024
Nov 5, 2024
Meet ContextLens: AI-Powered Graphics That Read Your Mind (Almost)
Nov 5, 2024
Nov 4, 2024
ThredUp's AI tools increase purchases and return visits
Nov 4, 2024
Nov 3, 2024
Touchdowns & Tech: Rams Fans Dive into AR Deals with Uber Eats and Princess Cruises
Nov 3, 2024
Nov 2, 2024
4A's Noteworthy News - 24th Edition
Nov 2, 2024
Nov 1, 2024
How Clarks is Using Roblox to Turn Gamers into Shoppers
Nov 1, 2024
Oct 31, 2024
KPMG exploring AI agents
Oct 31, 2024
Oct 31, 2024
Sony Pictures uses GenAI in new movie promotion
Oct 31, 2024
Oct 30, 2024
Disney Tackles Gen Z with ESPN Football Island in Fortnite
Oct 30, 2024
Oct 30, 2024
Disconnect to Reconnect: Heineken’s 'Boring Mode' Puts Phones on Mute for IRL Moments
Oct 30, 2024
Oct 28, 2024
Diageo leans in to AR innovation with new mixology platform
Oct 28, 2024
Highlights
Jan 2, 2025
HIGHLIGHTS - Dec 2024
Jan 2, 2025
Dec 2, 2024
HIGHLIGHTS: November 2024
Dec 2, 2024
Nov 3, 2024
HIGHLIGHTS: October 2024
Nov 3, 2024
Oct 7, 2024
HIGHLIGHTS: September 2024
Oct 7, 2024
Aug 5, 2024
HIGHLIGHTS: July 2024
Aug 5, 2024
Aug 5, 2024
4A's Noteworthy News - 12th Edition
Aug 5, 2024
Feb 5, 2024
HIGHLIGHTS: January 2024
Feb 5, 2024
Jan 1, 2024
HIGHLIGHTS: December and Full Year 2023
Jan 1, 2024
Dec 3, 2023
HIGHILGHTS: November 2023
Dec 3, 2023
Nov 2, 2023
HIGHLIGHTS: October 2023
Nov 2, 2023
Oct 2, 2023
HIGHLIGHTS: September 2023
Oct 2, 2023
Sep 4, 2023
HIGHLIGHTS: August 2023
Sep 4, 2023
Jul 31, 2023
HIGHLIGHTS: July 2023
Jul 31, 2023
Jul 2, 2023
HIGHLIGHTS: June 2023
Jul 2, 2023
May 7, 2023
HIGHLIGHTS: Week of May 1
May 7, 2023
Apr 30, 2023
HIGHLIGHTS: Week of April 24
Apr 30, 2023
Apr 23, 2023
HIGHLIGHTS: week of April 17
Apr 23, 2023
Apr 16, 2023
HIGHLIGHTS: Week of April 10
Apr 16, 2023
Apr 9, 2023
HIGHLIGHTS: Week of April 3 2023
Apr 9, 2023
Original
May 10, 2025
Is Agentic AI Advertising’s Next Big Disruption?
May 10, 2025
Nov 25, 2024
4A's Noteworthy News - 27th Edition
Nov 25, 2024
Nov 18, 2024
4A's Noteworthy News - 26th Edition
Nov 18, 2024
Nov 9, 2024
4A's Noteworthy News - 25th Edition
Nov 9, 2024
Nov 2, 2024
4A's Noteworthy News - 24th Edition
Nov 2, 2024
Oct 28, 2024
4A's Noteworthy News - 23rd Edition
Oct 28, 2024
Oct 21, 2024
4A's Noteworthy News - 22nd Edition
Oct 21, 2024
Oct 14, 2024
4A's Noteworthy News - 21st Edition
Oct 14, 2024
Sep 30, 2024
4A's Noteworthy News - 19th Edition
Sep 30, 2024
Sep 23, 2024
4A's Noteworthy News - 18th Edition
Sep 23, 2024
Aug 11, 2024
How Howard Gossage invented interactive advertising in the 1950s
Aug 11, 2024
Aug 5, 2024
4A's Noteworthy News - 12th Edition
Aug 5, 2024
Apr 4, 2024
SXSW 2024: A Communal Experience Designed for Individual Exploration
Apr 4, 2024
Mar 20, 2024
Thanks to generative AI, advertising’s business models will be reinvented
Mar 20, 2024
Jul 23, 2023
Should we fear AI?
Jul 23, 2023
May 3, 2023
Welcome to the Immersive Age: the Third Era of Marketing
May 3, 2023
Dec 20, 2019
What does 5G mean to business leaders?
Dec 20, 2019
Jul 9, 2019
Big retailers are asking the FTC to recalibrate its definition of antitrust behavior
Jul 9, 2019
Jun 25, 2019
Are influencers the worst?
Jun 25, 2019
Jun 11, 2019
Walmart takes in-home grocery delivery to the next level
Jun 11, 2019
Jan 7, 2019
CES makes everyone uncomfortable — and that’s exactly why people go
Jan 7, 2019
Dec 3, 2018
What's Next is Everything
Dec 3, 2018
Research and data
May 28, 2025
Slow Your Roll: The AI Race Leaves Americans Unimpressed
May 28, 2025
May 23, 2025
SMBs Feed the Social Beast—with a Side of AI
May 23, 2025
May 14, 2025
Marketers lean into AI to counter flat budgets
May 14, 2025
May 12, 2025
From Copilots to Colleagues: Agentic AI Gets Down to Business
May 12, 2025
May 2, 2025
Are AI Overviews Eating Your Clicks?
May 2, 2025
Apr 30, 2025
"Oops, My AI Did It Again” — The Cost of Unchecked Automation
Apr 30, 2025
Apr 15, 2025
Your Next Customer Is an AI—Here’s How to Advertise to It
Apr 15, 2025
Mar 29, 2025
More Influencers, Less Ad Fatigue: 2025’s Marketing Math
Mar 29, 2025
Mar 25, 2025
Agencies and Publishers Are Setting the AI Pace—Brands Are Taking Notes
Mar 25, 2025
Mar 18, 2025
Shop Talk with a Side of AI: Generative Traffic Spikes but Converts Less
Mar 18, 2025
Feb 24, 2025
AI at Work: Anthropic’s Economic Index Maps AI’s Growing Role in Jobs
Feb 24, 2025
Jan 22, 2025
Brands See Anecdotal Evidence that AI Search Drives Clicks
Jan 22, 2025
Dec 19, 2024
CTV Gains Ground, but Linear TV Still Dominates Ad Time
Dec 19, 2024
Dec 18, 2024
B2B Marketers Prioritize AI and Social for 2025
Dec 18, 2024
Dec 16, 2024
When AI Crafts Ads, Are Viewers Checked Out?
Dec 16, 2024
Nov 11, 2024
Gen AI in Schools? Parents Aren't Sold
Nov 11, 2024
Sep 30, 2024
4A's Noteworthy News - 19th Edition
Sep 30, 2024
Sep 26, 2024
AI-based paywall strategy increases conversions by 75%
Sep 26, 2024
Sep 23, 2024
4A's Noteworthy News - 18th Edition
Sep 23, 2024
Sep 18, 2024
GenAI risks raise hackles on the brand side
Sep 18, 2024
Jul 25, 2024
The New York Times drives performance with GenAI tool
Jul 25, 2024
Jul 11, 2024
DTC company Shapermint’s AI influencer engine highlights how marketers are actually using the tech
Jul 11, 2024
Jul 8, 2024
AI-powered personalization works!
Jul 8, 2024
Jun 30, 2024
A framework for using AI in marketing
Jun 30, 2024
Jun 29, 2024
AI in the Office: Most Workers Trust AI's Autonomous Future
Jun 29, 2024
Jun 26, 2024
The State of GenAI Adoption
Jun 26, 2024
May 30, 2024
ADWEEK reader survey on GenAI reveals excitement and fear
May 30, 2024
May 17, 2024
Mediaocean: CTV, GenAI and Social Video are most important trends for marketers
May 17, 2024
May 6, 2024
GenAI’s use by social media marketers is already widespread
May 6, 2024
Mar 28, 2024
Is digital game advertising reaching maturity?
Mar 28, 2024
Jan 18, 2024
More than half of CTV users want to shop from ads
Jan 18, 2024
Jan 17, 2024
How do gaming ads perform on attention and recall?
Jan 17, 2024
Nov 15, 2023
AR drive full-funnel success
Nov 15, 2023
Oct 2, 2023
CMOs plan to increase AI and data spending
Oct 2, 2023
Sep 29, 2023
AR influences GenZ shoppers, but older demos skeptical
Sep 29, 2023
Sep 29, 2023
Programmatic DOOH poised for growth
Sep 29, 2023
Sep 27, 2023
CTV Viewers Pay More Attention to Streaming Ads Than Linear TV Ads
Sep 27, 2023
Sep 26, 2023
Harvard Study: GenAI boosts knowledge worker performance by 40%
Sep 26, 2023
Sep 19, 2023
Are consumers and marketers aligned on emerging tech like AI and NFT?
Sep 19, 2023
Sep 15, 2023
How SMB marketers are using generative AI
Sep 15, 2023
Sep 4, 2023
Pew research: Most Americans haven’t used ChatGPT; few think it will have a major impact on their job
Sep 4, 2023
Aug 11, 2023
Audio outperforms video for attention and brand recall
Aug 11, 2023
Aug 10, 2023
Marketers: GenerativeAI is the most important consumer trend of 2023
Aug 10, 2023
Aug 9, 2023
TechCrunch uses AI to redefine marketing strategies
Aug 9, 2023
Aug 8, 2023
Are consumers ready for the metaverse?
Aug 8, 2023
Jul 27, 2023
WSJ puts AI drive-throughs to the test
Jul 27, 2023
Jul 26, 2023
60% of marketers believe generative AI will transform their roles
Jul 26, 2023
Jul 23, 2023
Should we fear AI?
Jul 23, 2023
Jun 26, 2023
Addressable TV forecast to grow from $56B today to $87B by 2027
Jun 26, 2023
Jun 19, 2023
Nokia/EY study: 80% of enterprise/industrial metaverse early adopters predict "significant" or "transformative" impact
Jun 19, 2023
May 19, 2023
Klarna: AI, AR, VR to power the future of shopping
May 19, 2023
May 11, 2023
Podcasters Wield More Influence than Influencers
May 11, 2023
May 8, 2023
Almost half of UK consumers think the metaverse will become widely used in the next 10 years, new survey from KPMG UK finds
May 8, 2023
May 3, 2023
Is Visual Search AR’s ‘Sleeper’ Killer App?
May 3, 2023
Apr 28, 2023
May the Best Attention Metric Win
Apr 28, 2023
Apr 26, 2023
KPMG: US executives unprepared for immediate adoption of generative AI
Apr 26, 2023
Apr 25, 2023
How Much Do Consumers Spend on VR?
Apr 25, 2023
Apr 18, 2023
Head-worn AR May be the Future, but Mobile (and Web) AR is Scaled Today
Apr 18, 2023
Apr 18, 2023
Google reveals results of latest round of cookie-less ad tests
Apr 18, 2023
Apr 13, 2023
User spending goes up by more than 4000% on AI-powered apps
Apr 13, 2023
Apr 8, 2023
Dentsu Survey Finds 27% Of Consumers Have Used Generative AI Tools
Apr 8, 2023
Jan 19, 2020
Digiday on the state of AI in media planning/buying
Jan 19, 2020
Dec 24, 2019
eMarketer's Mobile Year in Review
Dec 24, 2019
Jul 12, 2019
App records shattered in bumper Q2
Jul 12, 2019
Jul 10, 2019
How TikTok is testing in-app e-commerce
Jul 10, 2019
Jul 10, 2019
IDC: For 1 in 4 companies, half of all AI projects fail
Jul 10, 2019
Jul 8, 2019
App revenue jumps 15% to hit $40B in first half of 2019
Jul 8, 2019
Jun 29, 2019
A recent survey digs into voice search behavior, with some interesting results.
Jun 29, 2019
Jun 27, 2019
40% Of Consumers Say Remarketing Annoys, Distracts Them
Jun 27, 2019
May 24, 2019
50 Retail Innovation Stats That Prove The Power Of Customer Experience
May 24, 2019
Tech News
May 30, 2025
Perks, Promos, and Pro Users: Perplexity’s Take on Search Monetization
May 30, 2025
May 20, 2025
When the Pope in a Puffer Jacket Sings, You Might Learn Something
May 20, 2025
May 17, 2025
Shop 'Til Your Avatar Drops: Roblox Ties Real-World Retail into Virtual Play
May 17, 2025
May 5, 2025
Built for Bots: Inside the First Agentic-First Agency
May 5, 2025
Apr 30, 2025
Ammunition Fires Up Venture Studio for Startups and Agencies
Apr 30, 2025
Jan 30, 2025
Google's Meridian: A Free Marketing Mix Model for Smarter Ad Spend
Jan 30, 2025
Dec 13, 2024
Adobe and Brandtech Team Up to Elevate AI-Powered Marketing
Dec 13, 2024
Oct 21, 2024
4A's Noteworthy News - 22nd Edition
Oct 21, 2024
Oct 14, 2024
4A's Noteworthy News - 21st Edition
Oct 14, 2024
Oct 14, 2024
AdAge Top 5 Metaverse Moments - Oct 2024
Oct 14, 2024
Oct 7, 2024
4A's Noteworthy News - 20th Edition
Oct 7, 2024
Sep 30, 2024
4A's Noteworthy News - 19th Edition
Sep 30, 2024
Sep 23, 2024
4A's Noteworthy News - 18th Edition
Sep 23, 2024
Sep 16, 2024
4A's Noteworthy News - 17th Edition
Sep 16, 2024
Sep 10, 2024
Dentsu launches "House of Creators" project to support next gen content creation
Sep 10, 2024
Sep 9, 2024
4A's Noteworthy News - 16th Edition
Sep 9, 2024
Aug 26, 2024
4A's Noteworthy News - 15th Edition
Aug 26, 2024
Aug 19, 2024
4A's Noteworthy News - 14th Edition
Aug 19, 2024
Aug 12, 2024
4A's Noteworthy News - 13th Edition
Aug 12, 2024
Jul 5, 2024
AdAge Top 5 Metaverse Moments July
Jul 5, 2024
May 24, 2024
Top5 AI activations late May 2024
May 24, 2024
May 16, 2024
Warner Bros Discovery adds interactive and shoppable ads
May 16, 2024
May 13, 2024
Top 5 Metaverse Moments May '24
May 13, 2024
Apr 24, 2024
IAB and MRC finalize AR ad measurement guidelines
Apr 24, 2024
Apr 18, 2024
Snap plans to add watermarks to AI-generated images
Apr 18, 2024
Apr 12, 2024
Rumor mill: TikTok working on ad deals for virtual influencers
Apr 12, 2024
Apr 12, 2024
YouTube enhances streaming commerce capabilities
Apr 12, 2024
Apr 11, 2024
Roblox to enable programmatic ad sales via PubMatic
Apr 11, 2024
Mar 29, 2024
Dentsu launches post-cookie solution
Mar 29, 2024
Mar 27, 2024
Adobe adds new AI features and APIs
Mar 27, 2024
Mar 26, 2024
NBCU partners with Trade Desk to make Olympic inventory biddable
Mar 26, 2024
Mar 26, 2024
Media.Monks launches Persona.Flow
Mar 26, 2024
Feb 6, 2024
IPG's Huge Unveils AI-powered Subscription Product
Feb 6, 2024
Jan 26, 2024
Publicis Groupe announces CoreAI platform and €300 million AI investment
Jan 26, 2024
Jan 26, 2024
Dentsu adds Amazon GenAI tools to its growing suite of technology
Jan 26, 2024
Jan 10, 2024
Stagwell demos "SmartAssets" AI Platform at CES
Jan 10, 2024
Jan 5, 2024
GroupM Teams With Developers To Create New Ad-Supported Streaming Formats
Jan 5, 2024
Jan 5, 2024
OpenAI's GPT store launching soon
Jan 5, 2024
Dec 31, 2023
Airbnb Taps AI to Block Unauthorized New Year's Eve Parties
Dec 31, 2023
Dec 21, 2023
DTC Brands Test GenAI with Mixed Results
Dec 21, 2023
Dec 18, 2023
AdAge Ranks 2023's best Web3 moments
Dec 18, 2023
Dec 18, 2023
Cox Media says it can target ads based on conversations
Dec 18, 2023
Dec 15, 2023
Meta's Ray Ban shades add AI vision
Dec 15, 2023
Dec 15, 2023
OpenAI, Meta, Microsoft Chase Wearable AI
Dec 15, 2023
Dec 14, 2023
Amazon AWS rolls out new GenAI platforms
Dec 14, 2023
Dec 12, 2023
Apple's App Store names GenAI trend of the year
Dec 12, 2023
Dec 7, 2023
Blippar launches AR ad units
Dec 7, 2023
Dec 6, 2023
The Age of Virtual Influencers Is Coming, Bringing a Range of New Considerations for Brands
Dec 6, 2023
Nov 16, 2023
Amazon expands social commerce ambitions with Snap and Meta
Nov 16, 2023
Oct 24, 2023
AdAge Creativity AI roundup
Oct 24, 2023
Oct 23, 2023
TikTok launches new "out of phone" offering
Oct 23, 2023
Oct 18, 2023
Microsoft and Activision Blizzard merger sets the stage for a mobile game advertising giant
Oct 18, 2023
Oct 5, 2023
Metaverse roundup, September 2023
Oct 5, 2023
Sep 28, 2023
Getty launches GenAI platform trained ONLY on its licensed images
Sep 28, 2023
Sep 22, 2023
YouTube introduces GenerativeAI tools for creators
Sep 22, 2023
Sep 18, 2023
Meta's "Horizon Worlds" breaks free from HMD
Sep 18, 2023
Sep 12, 2023
YouTube Launches AI-Powered Creative Guidance
Sep 12, 2023
Sep 11, 2023
New Roblox feature uses GenAI to help creators build on the platform
Sep 11, 2023
Sep 6, 2023
Apple teases VisionOS App Store plans
Sep 6, 2023
Sep 5, 2023
IPG Mediabrands partners with Google Cloud to accelerate brand AI adoption
Sep 5, 2023
Aug 22, 2023
How major agencies are using AI
Aug 22, 2023
Aug 15, 2023
Amazon taps generative AI to enhance product reviews
Aug 15, 2023
Aug 4, 2023
Profitero Launches AI-Powered Retail Analytics
Aug 4, 2023
Jul 26, 2023
Dentsu Partners with Microsoft to Unleash AI-powered Innovation for Brands
Jul 26, 2023
Jul 23, 2023
Should we fear AI?
Jul 23, 2023
Jun 26, 2023
Google and Omnicom team up on Generative AI for advertising
Jun 26, 2023
Jun 23, 2023
L'Oreal previews upcoming beauty tech
Jun 23, 2023
Jun 20, 2023
Google unveils "virtual try on" shopping tool
Jun 20, 2023
Jun 13, 2023
Publishers Have One Year To Test And Raise Red Flags On Google’s Privacy Sandbox
Jun 13, 2023
Jun 7, 2023
Should agencies using AI seek client permission first?
Jun 7, 2023
May 31, 2023
Clothing retailers want QR codes to replace bulky tags
May 31, 2023
May 29, 2023
WPP partners with NVIDIA to build generative AI-enabled content engine for digital advertising
May 29, 2023
May 19, 2023
Google to turn off 3rd party cookies for 1% of Chrome users early next year
May 19, 2023
May 16, 2023
Beyond Cookies And Identifiers, Advertisers Have Limited Awareness Of Options
May 16, 2023
May 15, 2023
Congress wants to regulate AI, but it has a lot of catching up to do
May 15, 2023
May 15, 2023
Web3 Retail Accelerator and Awards News
May 15, 2023
May 13, 2023
EU Regulators Propose AI Guardrails
May 13, 2023
May 9, 2023
‘Amazon Anywhere’ brings shopping experience inside new AR game from makers of ‘Pokèmon Go’
May 9, 2023
May 5, 2023
Amazon Plans to Generate Photos and Videos for Advertisers Using AI
May 5, 2023
May 4, 2023
Meta pitches augmented reality to advertisers with new AR Reels Ads and Facebook Stories
May 4, 2023
May 2, 2023
Snap announces tests of sponsored links in My AI, new ad products for Spotlight and Stories
May 2, 2023
Apr 28, 2023
Big Tech mentioned ‘AI’ nearly 50 times on recent earnings calls. Should we care?
Apr 28, 2023
Apr 28, 2023
Generative AI Resources & Case Studies, Courtesy of Shelly Palmer
Apr 28, 2023
Apr 28, 2023
May the Best Attention Metric Win
Apr 28, 2023
Apr 27, 2023
Meta wants to unleash AI agents for billions of people
Apr 27, 2023
Apr 21, 2023
Apple AR/VR headset rumor roundup
Apr 21, 2023
Apr 21, 2023
Snap Partner Summit Piles on the AR
Apr 21, 2023
Apr 20, 2023
Snap subscription service tops 3M users, boosted by AI chatbot
Apr 20, 2023
Apr 19, 2023
Disney, Kroger and PepsiCo test retail data for connected TV ads
Apr 19, 2023
Apr 18, 2023
Google reveals results of latest round of cookie-less ad tests
Apr 18, 2023
Apr 13, 2023
Balancing AI advancements with responsibility
Apr 13, 2023
Apr 13, 2023
User spending goes up by more than 4000% on AI-powered apps
Apr 13, 2023
Apr 12, 2023
General Mills Fights Deepfakes on Social Platforms
Apr 12, 2023
Apr 12, 2023
Leak reveals how Apple VR headset’s hand tracking may work
Apr 12, 2023
Apr 11, 2023
Apple Continues Tightening the Reins on Cookie Privacy
Apr 11, 2023
Apr 10, 2023
TikTok Advances Its AR Monetization
Apr 10, 2023
Apr 8, 2023
Virtual product placement firm Mirriad unveils tech integration with Amagi
Apr 8, 2023
Apr 6, 2023
Snapchat Expands Premium Offering With Generative AI Profile Backgrounds
Apr 6, 2023
Apr 5, 2023
Meta wants to use generative AI to create ads
Apr 5, 2023
Apr 4, 2023
ChatGPT Testing New Brand Integrations via API Plugins
Apr 4, 2023