Apple's App Store names GenAI trend of the year
From the App Store …
App Store Trend of the Year
Generative AI captured our collective imagination this year—and on the App Store, we saw its evolution unfold in real time.
Apps started integrating AI at an unprecedented clip—chatbots gave us surprisingly thoughtful answers, while creator tools helped us brainstorm ideas, generate original images, and write a note with just the right tone. Although many AI features are still in their infancy, they gave us a chance to see, firsthand, the headline-making technology in action—with all of its benefits and challenges.
The field of artificial intelligence has been with us for decades (the term was coined over 60 years ago), but never before have we been able to interact with AI as naturally. Generative AI made apps more helpful—but more importantly, it made that helpfulness iterative, letting us refine the answers, images, and expertise apps provided.
This is a seismic shift, driven in part by innovations in large-language models that generate natural language, and diffusion models that generate images—all starting from a simple prompt.
