Covering the intersection of marketing, customer experience and new technology.

Amazon expands social commerce ambitions with Snap and Meta

Amazon expands social commerce ambitions with Snap and Meta

The retail giant announced separate deals (less than a week apart), enabling users to buy products from Amazon directly from ads on the social platforms.

See the Meta news here on CNBC and Snap via The Information.

Dodge launches virtual test drive game on Instagram

Dodge launches virtual test drive game on Instagram

AR drive full-funnel success

AR drive full-funnel success