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Clothing retailers want QR codes to replace bulky tags

Clothing retailers want QR codes to replace bulky tags

If the apparel industry gets its way, small labels with QR codes on them would replace the bulky clothing tags that offer washing instructions and other information.

Why it matters: Digital product labels — which brands like Ralph Lauren are already starting to use — could provide a lot more information to consumers, who could scan them for a library of details about the garment they're wearing (or might buy).

The move would come at a time when the broader retail industry is transitioning to "2D" barcodes, which will unlock reams of online extras about everyday products.

Driving the news: Garment manufacturers have been lobbying Congress and the Federal Trade Commission (FTC) for permission to replace physical clothing tags — which must include care instructions, fiber content, country of origin, etc. — with digital labels, most likely in the form of a QR code.

Full story at Axios.

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