Covering the intersection of marketing, customer experience and new technology.

Google unveils "virtual try on" shopping tool

Google unveils "virtual try on" shopping tool

Customers in the United States can virtually “try on” women’s tops. The company uses images of real models ranging from XXS to 3XL to wear AI-generated versions of clothes from hundreds of brands sold across Google, like Anthropologie, Everlane, and H&M. You can scroll through and select different body types or skin tones and see how clothes might drape on your own body. When you find the model that most closely resembles you, you can save them to be your default model. 

Full story at Wired.

L'Oreal previews upcoming beauty tech

L'Oreal previews upcoming beauty tech

Nokia/EY study: 80% of enterprise/industrial metaverse early adopters predict "significant" or "transformative" impact

Nokia/EY study: 80% of enterprise/industrial metaverse early adopters predict "significant" or "transformative" impact