What's Next is Everything

Covering the intersection of marketing, customer experience and new technology.

All tagged QSR

Burger King invites users to dream up weird Whoppers with AI

Feb 7

Feb 7 Burger King invites users to dream up weird Whoppers with AI

McDonald's CM/CX-O reviews app-focused loyalty reboot

Oct 17

Oct 17 McDonald's CM/CX-O reviews app-focused loyalty reboot

DoorDash launches AI-powered voice ordering technology for restaurants

Aug 29

Aug 29 DoorDash launches AI-powered voice ordering technology for restaurants

Burger chains duke it out with ChatGPT-powered OOH ads

Aug 11

Aug 11 Burger chains duke it out with ChatGPT-powered OOH ads

Starbucks Uses Augmented Reality to Celebrate and Encourage Kindness

Aug 7

Aug 7 Starbucks Uses Augmented Reality to Celebrate and Encourage Kindness

WSJ puts AI drive-throughs to the test

Jul 27

Jul 27 WSJ puts AI drive-throughs to the test

Examples, Research and data

Chick-fil-A launches mobile game, supports with TV ad

Jun 28

Jun 28 Chick-fil-A launches mobile game, supports with TV ad

White Castle tests AI bots at drive-thru

Jun 14

Jun 14 White Castle tests AI bots at drive-thru

Wendy's and Google Reinvent the Drive-Thru with an AI Chatbot

May 10

May 10 Wendy's and Google Reinvent the Drive-Thru with an AI Chatbot

AdAge AI Activation Roundup

Apr 27

Apr 27 AdAge AI Activation Roundup

You Can Now Order Domino's Pizza Using CarPlay

Apr 10

Apr 10 You Can Now Order Domino's Pizza Using CarPlay

Apr 7
Apr 7 Papa Johns is launching its first NFT in the metaverse in partnership with OneRare

Nov 17
Nov 17 Subway, Other Brands Testing Feature-Rich RCS Texting

Jeremy Lockhorn

Nov 17
Nov 17 Is QR poised for a comeback?

Jeremy Lockhorn

Sep 9
Sep 9 Burger King continues to troll McDonald's, this time with AR

Jeremy Lockhorn

Jun 29
Jun 29 Papa John’s and Snapchat Teamed Up on an AR Activation Backing Spider-Man: Far From Home

Jun 24
Jun 24 McDonald's is replacing drive through humans with AI

"Whopper Detour" poaches customers from McDonald's; wins big at Cannes Lions

Jun 22

Jun 22 "Whopper Detour" poaches customers from McDonald's; wins big at Cannes Lions

Jun 20
Jun 20 Wendy's rebels against frozen burgers in Fortnite