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Covering the intersection of marketing, customer experience and new technology.

What's Next is Everything innovation news, stats, examples and points of view
Puma expands its web3 shopping experience
Jun 14

Jun 14 Puma expands its web3 shopping experience

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White Castle tests AI bots at drive-thru
Jun 14

Jun 14 White Castle tests AI bots at drive-thru

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Publishers Have One Year To Test And Raise Red Flags On Google’s Privacy Sandbox
Jun 13

Jun 13 Publishers Have One Year To Test And Raise Red Flags On Google’s Privacy Sandbox

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Should agencies using AI seek client permission first?
Jun 7

Jun 7 Should agencies using AI seek client permission first?

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The Girl Scouts use AI to drive 40% reduction in CPA
Jun 6

Jun 6 The Girl Scouts use AI to drive 40% reduction in CPA

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Clothing retailers want QR codes to replace bulky tags
May 31

May 31 Clothing retailers want QR codes to replace bulky tags

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Immertia’s “Hologram Concierge” Concept Looks To Transform Packaging
May 30

May 30 Immertia’s “Hologram Concierge” Concept Looks To Transform Packaging

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WPP partners with NVIDIA to build generative AI-enabled content engine for digital advertising
May 29

May 29 WPP partners with NVIDIA to build generative AI-enabled content engine for digital advertising

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ESPN Releases AR Mini Games to Enhance Its Digital Hockey Show
May 26

May 26 ESPN Releases AR Mini Games to Enhance Its Digital Hockey Show

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Volvo Group launches world’s first electric truck safety app with AR technology for first responders
May 26

May 26 Volvo Group launches world’s first electric truck safety app with AR technology for first responders

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L’Oréal Garnier Uses AR to Promote New Product
May 25

May 25 L’Oréal Garnier Uses AR to Promote New Product

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SAP and BBDO use AI to power OOH ads highlighting rapid pace of change
May 25

May 25 SAP and BBDO use AI to power OOH ads highlighting rapid pace of change

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Adidas Lets Shoppers Try On Indigo Herz Drop in AR
May 24

May 24 Adidas Lets Shoppers Try On Indigo Herz Drop in AR

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Amazon and Vitamin Water Launch Image-Recognition-Powered Music Promo
May 23

May 23 Amazon and Vitamin Water Launch Image-Recognition-Powered Music Promo

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PepsiCo Reinvents Loyalty Strategy with AI-Powered Receipt Scanning
May 23

May 23 PepsiCo Reinvents Loyalty Strategy with AI-Powered Receipt Scanning

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Forever 21 x Barbie x Roblox
May 23

May 23 Forever 21 x Barbie x Roblox

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More details emerge about Coach's AR mirror
May 22

May 22 More details emerge about Coach's AR mirror

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May 22
May 22 Dermalogica is using ChatGPT for education and upskilling

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Elizabeth Arden Launches Shoppable Virtual Store
May 21

May 21 Elizabeth Arden Launches Shoppable Virtual Store

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Your Crocs Can Now Take You Into the World of Minecraft
May 20

May 20 Your Crocs Can Now Take You Into the World of Minecraft

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Covering the intersection of marketing, customer experience and new technology.