What's Next is Everything

Covering the intersection of marketing, customer experience and new technology.

DTC Brands Test GenAI with Mixed Results

Dec 21

Dec 21 DTC Brands Test GenAI with Mixed Results

Tech News, Examples

"Elf" comes to Roblox

Dec 21

Dec 21 "Elf" comes to Roblox

NHL's LA Kings engage fans with AR activations

Dec 20

Dec 20 NHL's LA Kings engage fans with AR activations

Volvo deploys chatbot inside WhatsApp

Dec 19

Dec 19 Volvo deploys chatbot inside WhatsApp

AdAge Ranks 2023's best Web3 moments

Dec 18

Dec 18 AdAge Ranks 2023's best Web3 moments

Examples, Tech News

Meta's Ray Ban shades add AI vision

Dec 15

Dec 15 Meta's Ray Ban shades add AI vision

OpenAI, Meta, Microsoft Chase Wearable AI

Dec 15

Dec 15 OpenAI, Meta, Microsoft Chase Wearable AI

Girls Who Code launches "GirlJams"

Dec 14

Dec 14 Girls Who Code launches "GirlJams"

Amazon AWS rolls out new GenAI platforms

Dec 14

Dec 14 Amazon AWS rolls out new GenAI platforms

BBDO and SAP promote enterprise AI in new spot

Dec 13

Dec 13 BBDO and SAP promote enterprise AI in new spot

E.l.f Cosmetics brings virtual goods and virtual try on to Snapchat users

Dec 13

Dec 13 E.l.f Cosmetics brings virtual goods and virtual try on to Snapchat users

Qatar Airways "Qverse" helps shoppers try before they buy

Dec 12

Dec 12 Qatar Airways "Qverse" helps shoppers try before they buy

Apple's App Store names GenAI trend of the year

Dec 12

Dec 12 Apple's App Store names GenAI trend of the year

Google Cloud Sphere Takeover

Dec 11

Dec 11 Google Cloud Sphere Takeover

Adidas and Reebok launch digital wearables

Dec 10

Dec 10 Adidas and Reebok launch digital wearables

Warner Bros promotes new Aquaman release via Roblox

Dec 8

Dec 8 Warner Bros promotes new Aquaman release via Roblox

8th Wall demonstrates WebAR capabilities with holiday activations

Dec 8

Dec 8 8th Wall demonstrates WebAR capabilities with holiday activations

Coach expands virtual try on for the holidays

Dec 7

Dec 7 Coach expands virtual try on for the holidays

Blippar launches AR ad units

Dec 7

Dec 7 Blippar launches AR ad units

Examples, Tech News